Hi, my name's Skyler. I’m a creative copywriter with both agency and freelance experience working on everything from simple editing jobs to national campaigns that cover every medium in the book.
While the bulk of my experience is in social media and web copy, I’ve written for TV, radio, apps, print and more. I’m great at simplifying complicated concepts and documents down to the most important information, then putting it in a way that’s engaging and gets results. I have an eye for detail and like to make sure every job is done right, no matter how big or small.
I've won and worked on more brands than would make sense to list, but here are the highlights: V Energy, 2degrees, Air New Zealand, NZ Blood Service, LifePod, Mac’s Beer, Steinlager, Speight's, Johnnie Walker, NZI, Cadbury, Kiwi Bacon, Heinz Wattie’s, TVNZ, Jim Beam, KFC, Skinny Mobile, Goodman Fielder, Hallenstein Bros. and Sour Patch Kids.
I’m always looking for new things to do, whether it’s a small, one-off project or a full-time job, so get in touch.
New Zealand Effie Awards 2017
The Other Side - Steinlager Tokyo Dry: Silver (FMCG), Silver (New Product), Bronze (Most Effective Integrated Campaign), Gold (Best Strategic Thinking), Silver (Most Progressive Campaign), Hardest Challenge Award
We Will Trilogy - Speight's: Silver (Sustained Success)
Here's To Interesting - Mac's Beer: Finalist (FMCG)
Cyber Launch - NZI Liability: Silver (Channel), Bronze (Craft)
Summer Doesn't Stop - NZ Blood Service: Silver (Industry)
Give Life for Christmas - LifePod: Finalist (Craft Art Direction)
Heart of Gold - NZ Blood Service: Gold (Channel), Silver (Industry)
Sour Patch Selfie - Sour Patch Kids: Silver (Nexus)
Dating the Dead - TVNZ: Bronze (Nexus)
The Colonel's Burger Builder - KFC: Bronze (Channel)
Axis Awards 2014
Dating the Dead - TVNZ: Silver (Mobile)
Copywriter of the Year